Sales & Marketing

Download presentations and information on marketing and selling hollowcore.

Why Hollowcore? – 2023

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“Why Hollowcore?” Updated for 2023 and Produced in Collaboration between IPHA and Echo Precast Engineering (Progress Group)

Barcelona 2022 – Presentations

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01_Responding to the Sustainability Challenges of Customers & Stakeholders – Tomas Plauska

02_DELTABEAM® Green with Hollow-core Slabs – Striving Building Industry Toward the Sustainable Goals – Simo Hakkarainen

03_Building Value from Social Media – Luke Brynley-Jones

04_The Power of a Growth Mindset in Times of Disruptive Change – Mario Alonso Puig

IPHA European Hollowcore Markets Report 2021

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IPHA European Hollowcore Markets – Forecon Final Report 2021

Barcelona 2018 – Presentations

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01_A new vision on BB sales, rethinking Sales Management – ESADE – Jaime Castello

02_Hollowcore sales arguments against other construction methods – Olli Korander

03_How to sell Hollowcore in Eastern European Countries – Zoltan Vass – Szilard Dubrovsky

04_How to sell Hollowcore in Latin Countries – Leandro Amador

05_How to sell Hollowcore in Middle East Countries – MPedersen – Hani Al A’Ali

06_How to sell Hollowcore in Nordic Europe – Teis Hedemand

07_Strengths and Weaknesses of the webpages of IPHA members